Learn How Publicis Media Validated TikTok’s Full-Funnel Impact for a Global Automotive Brand

• +44%

  CVR

• -94%

  CPA

• -56%

  CPC

Learn How Marks & Spencer Drove Incremental Customer Growth With Smart+ and TikTok-First Creative

• +4.2%

  purchases

• +3.3%

  content views

• +5.5%

  ad recall

Learn How Argos Delivered Statistically Significant Uplifts Across All Funnel Metrics

• 3.8m

  users reached

• 28.6m

  impressions

• 1.75€

  CPM

Increasing product awareness with strategic ad creatives